Each channel gives you access to data from 100,000 completed interviews per year plus new insights every weekday for about the cost of a focus group. By sharing the foundation of consumer motivation, you can better focus your custom research spend and dramatically improve the ROI.
Decision making in 2019 requires easy access to data and insights. We gather a comprehensive understanding of motivations and share stories that spark conversation for you. Whether you need to run a specific analysis or quickly share an insight, it's all-in-one platform at your fingertips.
Bringing this perspective in-house gives the smart, invested people on your team the tools to bring valuable context and great ideas every day.
Growth is driven by understanding the consumers you have yet to earn. Hundreds of thousands of people all over the world will broaden your team's peripheral vision and inspire them to connect in new ways.
Successful brand connections are built on a cohesive world view and local relevance. Designed with a single goal in mind—to give you a more comprehensive understanding of what motivates people—our surveys allow you to drill down to a specific demographic or mindset.
The realities of business often prohibit you from taking stock of the world around you. With 10 million points of data, we share insights from expected and unexpected places. Each is tied to universal business challenges to maximize relevance.
The world’s largest studies on consumer motivations open up limitless opportunities for you to shape and inform many discussions within your organization.